FOCUS ON: SEMI Strategic Materials Conference
Register now for the STRATEGIC MATERIALS CONFERENCE (SMC) - "Recovery and Beyond: Emerging Markets, New Materials and the Changing Supply Chain." Learn about new business models, emerging players, green requirements and the diverse partnerships in the semiconductor materials sector. Keynote speakers include representatives of Texas Instruments, IMEC and REC Silicon. Sessions include Semiconductor Technology, Adjacencies, Market Analysis and Business Environment/Supply Chain Analysis. Attendees will review the latest market trends and forecasts, study best practices in valuable presentations, and enjoy face-to-face discussions. Find it all at SMC, Jan. 13-15, 2010, at the Ritz-Carlton, Half Moon Bay, CA. Join this unique forum to discuss future materials in a relaxed and scenic setting.

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ACC AND GPCA TO BUILD GULF REGION'S RESPONSIBLE CARE INITIATIVE
The American Chemistry Council and the Gulf Petrochemicals and Chemicals Association have released a joint statement announcing the signing of a Memorandum of Understanding "to collaborate on the establishment of a Responsible Care program for the benefit of GPCA's members and their stakeholders"... more.

BLACKMER OFFERS NEW HYDRODYNAMIC JOURNAL BEARING
Blackmer^® has announced the availability of ProVane^® Motor Speed Vane Pumps for critical process and transfer applications found within the chemical industry... more.

BROOKFIELD ENGINEERING LAUNCHES NEW PRODUCT CATALOG
Brookfield Engineering Laboratories has announced the release of its new 2010 catalog, featuring a complete line of viscometers/rheometers, texture analyzers and powder flow testers... more.

JAYGO INC. OFFERS NEW PROCESSING EQUIPMENT BROCHURE
A new brochure from Jaygo Inc. describes the company's capabilities as well as its complete line of mixing and blending equipment... more.

MATERIA LAUNCHES OLEFIN METATHESIS RESOURCE
Materia has announced the launch of a new chemistry blog called All Things Metathesis. The site was developed by the company to establish a knowledge resource on olefin metathesis as well as to create a setting for metathesis users to discuss the evolving catalyst technology... more.

OLYMPIC ADHESIVES LAUNCHES NEW WEB SITE
Olympic Adhesives, Norwood, MA, has announced the launch of its new Web site, which reaches out to environmentally focused customers and enables visitors to discover the many sustainable "green" benefits Olympic has to offer... more.

ROSS MIXING EXPANDS MANUFACTURING PLANT IN FLORIDA
Ross Industries Inc. has announced plans to expand its Ross Mixing Inc. manufacturing plant in Port St. Lucie, FL... more.

SAVE THE DATE: Webinar
"The Value in Use Analysis Approach to Product Marketing"
Feb. 16, 11:00 a.m. EST
Presented by Jose Briones, director of Operations, SpyroTek Specialty Materials

Determining the value of a new product in the marketplace is one of the most pressing issues a commercial manager faces today. This webinar will present a new approach to mapping the value space for a product or service called the "Value Box." This tool combines conventional value approaches like cost-plus with more sophisticated methods like cost-in-use and value-in-use. The Value Box allows commercial managers to properly define marketing strategy and communicate it to his/her team and management. Examples relevant to the adhesive industry will be examined, and marketing research methods to determine the value-in-use of a product will also be discussed.

Dr. Jose A. Briones is currently the director of Operations for SpyroTek Specialty Materials, which supplies raw materials and consulting services to the adhesives, paint, paper, and construction industries. Briones has 18 years of technical and commercial experience in the chemical industry, holding marketing, innovation, sales, engineering, and research positions with companies including Celanese, Air Products and Chemicals, Elf Atochem, and Reichhold Chemicals. He holds a Ph.D. in chemical engineering from Clemson University and is a graduate of the Business Administration Program at Wharton Business School.

Adhesives & Sealants Industry has gone digital!