Adhesives & Sealants Headlines

Dow Corning Brand Receives Awards

Dow Corning Corp.’s XIAMETER® brand received a Stevie® Award at the eighth annual award event. The XIAMETER brand was recognized for the integrated advertising program’s print and online banner ads, website, interactive tour, and print brochures.

The company was also recognized as a finalist for a dual-brand employee launch video in the Internal/Employee Communications category. The piece, which supported the launch of the revamped Dow Corning and XIAMETER brand offerings last year, helps to generate excitement and awareness among the 10,000-person global workforce, and covers details about the brand transformation for employee understanding.

“This is a nice recognition of our first anniversary of the two-brand launch,” said Brian Chermside, chief Marketing officer. “Also, having the work of our integrated communications teams recognized in a prominent national marketing communications competition is a real thrill.”

For more information, visit or

Did you enjoy this article? Click here to subscribe to Adhesives & Sealants Industry Magazine.

You must login or register in order to post a comment.



Image Galleries

ASI April 2014 Photo Gallery

Our April 2014 issue is now available!


ExxonMobil Tackifier Expansion

Dwight Tozer, vice president of ExxonMobil’s Adhesion Industry business, discusses the company’s latest tackifier expansion project with Editor-in-Chief Susan Sutton.

More Podcasts

Adhesives & Sealants Industry Magazine

ASI march 2015 cover

2015 March

Welcome to our annual Raw Materials, Chemicals, Polymers and Additives Handbook!
Table Of Contents Subscribe

Paid Leave

President Obama recently announced he wants U.S. businesses and the federal government to provide paid sick leave and paid parental leave to all workers. Do you think this is a good idea?
View Results Poll Archive


Handbook of Sealant Technology

The Handbook of Sealant Technology provides an in-depth examination of sealants, reviewing their historical developments and fundamentals, adhesion theories and properties, and today’s wide range of applications.

More Products

ASI 2014 Buyers GuideASI's Buyers' Guide

Annual purchasing resource for equipment used in the manufacture/formulation of adhesives, sealants, pressure sensitives, tapes and labels and for application of finished adhesives. 


facebook_40px twitter_40  youtube_40pxlinkedin_40 google+ icon ASI 30px

Clear Seas Research

With access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.