Formulators / Manufacturers / Info For... / Columns

FOCUS ON: Wacker Academy Opens in Michigan

July 1, 2011
/ Print / Reprints /
/ Text Size+
The academy seeks to actively engage in networking with North America-based customers, distributor partners and Wacker experts in market/industry-specific seminar-style training and expertise transfer.

Wacker Chemical Corp. recently announced the opening of its Adrian-based Wacker Academy. It joins with the Allentown, PA, Wacker Academy to engage in networking with North America-based customers, distributor partners and Wacker experts in market/industry-specific seminar-style training and expertise transfer.

The Adrian Academy is the ninth Wacker Academy serving customers located in regions around the globe, and the third located in North and South America. The Adrian-based academy will focus on silicone chemistry solutions and, like its counterparts, will include technical and commercial small group classroom training and hands-on laboratory learning experience.

According to Laurent Morineaux, project leader for the Adrian, MI, Wacker Academy, the keywords “Learn. Discuss. Connect. Meet” describe how the Wacker Academy concept invests in its customers and distributor partners. “Wacker has long recognized the value created through close customer collaboration in building long-term successful business relationships,“ he said. “The Wacker Academy is a natural extension of this philosophy. By learning and doing, we are all able to improve our skills and discover how we can lead to creating competitive advantages in the marketplace.”

The Wacker Academy is an added-value service enabling Wacker customers and distributor partners to tap into the Wacker knowledge pool, and thereby help them enhance their own business success. “Through training courses and seminars that are hosted by our technical experts who are actually specialists in specific market categories, we provide our customers essential information, ranging from basic silicone chemistry to hands-on lab application experience,” Morineaux said.

According to Kristen Ross, Wacker Academy program coordinator, chemists, formulators, and design and application engineers could benefit from attending the academy, as well as sales and marketing people who desire greater technical knowledge. “Our initial course offerings include HDK® Pyrogenic Silica for Rheology Control and Silicones for Masonry Protection,” she said.

For more information, email or visit


Did you enjoy this article? Click here to subscribe to Adhesives & Sealants Industry Magazine.

You must login or register in order to post a comment.



Image Galleries

In-Depth Features

These articles detail advantages and innovations for multiple end uses.


ExxonMobil Tackifier Expansion

Dwight Tozer, vice president of ExxonMobil’s Adhesion Industry business, discusses the company’s latest tackifier expansion project with Editor-in-Chief Susan Sutton.

More Podcasts


Adhesives & Sealants Industry Magazine

ASI April 2014 cover

2014 April

Our April issue focuses on pressure-sensitive adhesives, including a preview of PSTC's 2014 Tape Summit, as well as converting/packaging and composites!

Table Of Contents Subscribe


Handbook of Sealant Technology

The Handbook of Sealant Technology provides an in-depth examination of sealants, reviewing their historical developments and fundamentals, adhesion theories and properties, and today’s wide range of applications.

More Products

asi1211p_Cover-DE.gifASI's Buyers' Guide

Annual purchasing resource for equipment used in the manufacture/formulation of adhesives, sealants, pressure sensitives, tapes and labels and for application of finished adhesives. 

Clear Seas Research

With access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


facebook_40px twitter_40  youtube_40pxlinkedin_40