Adhesives & Sealants Headlines / News

ChemPoint Announces New Name, Brand Identity

November 5, 2013
/ Print / Reprints /
ShareMore
/ Text Size+

ChemPoint Inc., a Univar company, recently announced the launch of its new brand identity, including the adoption of ChemPoint as its global brand name. The new brand identity includes an evolved corporate logo, a redesigned website and an updated message platform. The company also dropped “.com” from its name, highlighting its maturation beyond the dot-com era of its inception.

“We’ve built a unique, successful company and business model, and have achieved tremendous growth over the past 14 years, but our external image wasn’t in alignment,” said Steve Block, president. “We needed to take our story outside of ChemPoint and show the world who we really are and what we’re about; we needed our logo, website, and language to support that.”

For more information, visit www.chempoint.com.

Did you enjoy this article? Click here to subscribe to Adhesives & Sealants Industry Magazine.

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

ASI April 2014 Photo Gallery

Our April 2014 issue is now available!

Podcasts

ExxonMobil Tackifier Expansion

Dwight Tozer, vice president of ExxonMobil’s Adhesion Industry business, discusses the company’s latest tackifier expansion project with Editor-in-Chief Susan Sutton.

More Podcasts

Adhesives & Sealants Industry Magazine

ASI Sept 2014 cover

2014 September

Our September issue features articles focusing on high-tech applications and raw materials, as well as a preview of the ASC Fall Convention and Expo. Check it out today!

Table Of Contents Subscribe

THE ADHESIVES STORE

handbook-sealant-tech.gif
Handbook of Sealant Technology

The Handbook of Sealant Technology provides an in-depth examination of sealants, reviewing their historical developments and fundamentals, adhesion theories and properties, and today’s wide range of applications.

More Products

ASI 2014 Buyers GuideASI's Buyers' Guide

Annual purchasing resource for equipment used in the manufacture/formulation of adhesives, sealants, pressure sensitives, tapes and labels and for application of finished adhesives. 

Clear Seas Research

With access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

STAY CONNECTED

facebook_40px twitter_40  youtube_40pxlinkedin_40 google+ icon ASI 30px