The
world is changing. Resources once considered endless are becoming both limited
and costly. For example, adhesives are produced using petroleum, energy and
water. Recent adhesive cost increases of 10-25%, along with a decrease in the
availability of petroleum-based resin (a key component), have put a significant
strain on packaging manufacturers. The once-prevalent practice of placing any
amount of adhesive on a package to ensure a strong seal or bond is no longer
economically or environmentally feasible. As a result, packagers now require
new options that will overcome these challenges while preserving the integrity
of their processes and bottom lines.
Why is Packaging Important?
Despite calls by extremists to eliminate packaging, primary
and secondary packaging perform many critical functions - from allowing for
easier goods movement and efficient processing between manufacturers and
distributors to providing brand recognition and serving as an information
source for consumers.
Increasing resource costs and environmental concerns are spurring efforts to
create packaging that effectively achieves shipping and commercial objectives
while also being “green.”
But what is green? According to the Sustainable Packaging Coalition, a green
product or process must achieve one or more of the following:
- Be beneficial, safe, and healthy for individuals and communities throughout
its lifecycle.
- Meet the market’s performance and cost criteria.
- Be sourced, manufactured, transported and recycled using renewable
energy.
- Maximize the use of renewable or recycled source
materials.
- Be manufactured using clean production technologies and best
practices.
- Be made from materials healthy in all probable end-of-life
scenarios.
- Be physically designed to optimize materials and energy.
- Be effectively recovered and used in biological and/or industrial
cradle-to-cradle cycles.
Adhesives, Oil and Water
The mathematics of adhesive production and consumption are
relatively simple and demonstrate the dramatic conservation - or “greening” -
that adhesive reduction can deliver.
Adhesive production and processing requires two very limited resources: oil and
water. It takes 1 lb. of oil to make 1 lb. of adhesive. So, for every 315 lbs
of adhesive saved, 1 barrel of oil and 7,560 gal of water are conserved.
Manufacturers who minimize adhesive usage will not only conserve vital
resources, they will also find that their processes are more efficient, more
cost-effective, and, ultimately, more profitable.

Bead Volume
Adhesive Evolution - Sticking to Sustainability Goals
Adhesive manufacturers are doing their part by providing
improvements and alternatives to existing hot-melt materials. Smaller adhesive
forms, metallocene-based adhesives and low-temperature adhesives all offer sustainable
benefits.
Smaller Adhesive Forms
Advanced adhesive extrusion technology has given rise to more efficient and
smaller adhesive forms. New techniques, such as underwater extrusion, allow
adhesives to be cut into shapes, which are easier for packagers to process.
These improved manufacturing techniques also use less energy, making shapes
(such as pellets) less costly to manufacture. Smaller adhesive forms are also
easier to melt and are more efficiently transported by automatic filling
systems, whose sustainability and costs savings benefits will be discussed
later in this article.
Metallocene-Based Adhesives
Because of their availability, low cost and excellent bonding characteristics,
ethylene vinyl acetate (EVA) adhesives have been the material of choice for
packagers for the past 40 years. Metallocene adhesives, introduced in the early
1990s, offer improved performance, less density and reduced adhesive use - but
at a higher cost.
Lower-Temperature Adhesives
New lower-temperature adhesives also promise energy savings. Applied at
200-250°F, low-temperature adhesives can reduce energy costs to operate a
single adhesive melter at an average of $0.03/hr.
While their sharp viscosity curve makes precise temperature control of
lower-temperature adhesives necessary and makes them more susceptible to
substrate and ambient temperature effects, these adhesives can lessen char
formation and reduce operator exposure to higher-temperature materials, surfaces,
and components.

Bead vs. stitch pattern.
Advancing Green, Reducing Costs and Staying in the Black
Environmental responsibility, sustainability and the
movement to greener packaging are all important; however, these goals must be
balanced with business objectives.
The bottom line is that there must be a cost benefit to packagers if
sustainability and “going green” are to gain momentum and advance. Equipment
manufacturers must provide innovation and technology solutions that enable
packagers to achieve sustainability, improve efficiency, and maintain or reduce
costs.
Following are some examples.
Automatic Filling Systems
When the tank on an adhesive melter runs low, a number of problems can occur.
Adding a large amount of adhesive to a melter all at once causes the adhesive
temperature to dramatically decrease and requires time for the melter to melt
the influx of new adhesive and return to its set operating temperature. This
scenario, commonly called “thermal shock,” cuts into productivity while the
line waits for the melter to return to its correct temperature; it also causes
a spike in energy use. In addition, if adhesive is applied at less than optimal
temperature during this cycle, it will not bond properly, creating product
rejects and wasted adhesive.
Automatic fill systems maintain optimal tank levels and adhesive temperatures
at all times, relieving operators of the filling and monitoring task, and
improving both efficiency and bonding quality. These systems save adhesive by
eliminating waste associated with manual overfilling and spillage, preventing
thermal shock, and reducing the volume of char-producing contaminants entering
the tank. As a result, packagers also benefit from fewer missed adhesive beads,
bad bonds and reject packages.
Closed Label-Application Systems
Traditional wheel-pot labeling systems are open to the air and have poor
insulation, requiring more energy to keep the adhesive temperature at optimal
application levels. In addition, the open design allows debris to enter the
molten adhesive container or pot. To maintain adequate application temperature,
constant reheating of the adhesive is required. This increases adhesive
charring and negatively impacts adhesive viscosity, eventually rendering the
material in the wheel pot unusable. Contaminants that collect in the open wheel
pot also increase charring and can end up applied to the product, causing poor
bonding or unsightly product rejects. As a result, open systems require
constant cleaning and maintenance, during which unusable adhesive must be
removed and disposed of, costing labelers time and money.
Open wheel-pot systems also have numerous moving parts that wear with age and
contribute to label application issues, such as wrinkling and folded-back
labels. The parts require additional maintenance and upkeep costs.
New closed systems prevent heat from dissipating into the ambient air, reducing
energy use and operational costs. Precise application of adhesive, using
fiberized spray or slot gun technology, eliminates the imprecise deposition and
adhesive slinging associated with open systems. Precision dispensing provides a
stable, consistent bond while minimizing the amount of adhesive needed on each
label.
Consistent, accurate adhesive application makes label removal easier during the
recycling process. The Association of Postconsumer Plastic Recyclers recommends
that adhesive usage and surface area covered be minimized to the greatest
extent possible to maximize polyethylene terephthalate (PET) yield.
In a typical
1 labeling operation, a closed system will
produce an average savings of 0.24 g/bottle of adhesive, 12,936 kWh and $1,035
per year.

Bead Placement
Increasing Precision in Traditional
Application
In a typical
2 packaging application, reducing nozzle
orifice size just 1/64” can save 25% in adhesive volume, which can reduce
adhesive usage by up to 2,400 lbs/year. Conversely, a too-large nozzle or
inconsistent adhesive flow is costly. A bead doubled from 1/16” to 1/8” (1.58
to 3.175mm) consumes four times more adhesive.
Today, manufacturers are using smaller package sizes to better meet
sustainability and source reduction targets and consumer demand for smaller or
individual servings. These smaller packages require improved process control
and adhesive dispensing accuracy.
Quality nozzles manufactured to strict tolerances produce quick return on
investment through adhesive savings and reduced scrap. Strict quality control
also minimizes the occurrence of burrs or other imperfections than contribute
to nozzle clogging and increased downtime. Using precision-manufactured nozzles
that deliver consistent, shot-to-shot accuracy can reduce adhesive use and
waste in a typical
3 packaging application by 3,172
lbs/year.
Better Energy Efficiency
It’s a relatively common practice to leave adhesive-application equipment
turned on around the clock so that the temperature remains optimal. However,
most new adhesive melters have a seven-day clock function that allows
manufacturers to program their adhesive application equipment to turn on and
off, ensuring that it will be heated and ready when needed. Without the
seven-day clock, a typical
3 single melter can waste $270
of electricity each year.

Applying short, intermittent beads ("stitching") in place of long, continuous beads can reduce adhesive consumption by up to 50%.
Innovative Application Techniques for Cost Savings
A number of new application methods, including the use of
both hot and cold adhesives for dual gluing, as well as adhesive foaming and
the intermittent stitching of adhesive, offer manufacturers creative means of
reducing adhesive costs with minimal equipment investment.
Dual Gluing
Dual gluing uses both cold-glue and hot-melt adhesives. Cold glue provides a
cost-effective, secure seal with excellent fiber tear properties. However, it
has longer open and cure times, which can slow production processes. Applying a
small amount of hot-melt adhesive keeps the package closed until the cold glue
penetrates the board stock and dries, or “sets.” Although dual gluing requires
additional equipment, it enables significant savings, reducing hot melt use by
more than 50%.
Foaming
Hot-melt adhesive foaming is accomplished by injecting and mixing inert gas
into the adhesive, which expands to produce a closed-cell foam with reduced
density.
First introduced in the 1980s, foaming systems used to require a complete
stand-alone melting system and significant capital expense to realize a
reduction in adhesive use. Now, new compact systems can be retrofitted to
existing adhesive melters already in operation. In case-sealing applications,
foaming can deliver a 30-40% decrease in density, adhesive use and cost. In
addition to its bonding and sealing properties, foaming also provides excellent
gap filling, making it ideal for warped board surfaces.
Adhesive Stitching
Most packaging applications use pattern controls, which tell the system when to
open and close valves in the dispensing guns to deliver specified lengths of
adhesive beads to meet individual package requirements. Most pattern controls
that have been commercially available for the past 10+ years are capable of
being programmed to apply short, small beads of adhesive instead of long,
continuous beads. Because the strength of the individual adhesive bond is
strongest at the beginning and the end points of the adhesive bead, using
shorter, intermittent beads delivers the same tight sealing, bond strength, and
fiber tear as longer, continuous beads of adhesive. This simple yet effective
concept can, with proper management, reduce adhesive consumption in many applications
by up to 50%.

Reducing adhesive use and waste within the packaging operation impacts processes that occur both before and after packaging.
The Ripple Effect
Think of adhesive application on the package, container or
label as the stone that makes a splash in the water. Reducing adhesive use and
costs during the packaging process are only one aspect of achieving packaging
sustainability. As the ripples expand, we can see how the entire process is
affected, both before and after the adhesive is applied.
Pre-Adhesive Application
Reducing adhesive use reduces the demand for oil, water and energy used in its
production. In addition, shipping of raw materials, packaging, handling and
transportation of adhesives is also reduced.
Post-Adhesive Application
Reduced adhesive use improves the recyclability of PET and paperboard stocks
while reducing how much adhesive and non-recyclable material ends up in
landfills.
Packaging machinery and equipment manufacturers can act as catalysts in the
packaging industry’s mandate for sustainability. Even small changes can result
in substantial savings; multiple changes produce compounded savings and can revolutionize
entire operations.
Once just an industry buzzword, sustainability has come of age as packagers
learn that wise investment - in new technology and processes - and simple
upgrades to existing processes can produce a positive economic and
environmental return on investment.
For more information, visit www.nordson.com. Notes
- “Typical” labeling operation = 16hrs/day, 6 days/week, 50
weeks/year
- “Typical” packaging operation = 16hrs/day, 6 days/week, 50 weeks/year,
20 packages/min.
- “Typical” single melter = 16hrs/day, 6 days/week, 50 weeks/year,
0.08/KWh
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