BNP Media Co-CEO Joins BPA
We're proud to announce that BPA Worldwide has named BNP Media Co-CEO Taggart Henderson to its Board of
Directors. His three-year term was recently confirmed by a membership
BNP Media is publisher of ASI and over 50 other b2b magazines, and based in Troy, MI.
BPA consumer and business media audits provide assurance, insight and advantage to consumer and business-to-business media owners and media buyers in more than 25 countries.
Its worldwide reach, reputation and partnerships provide visibility and credibility within diverse international markets -- clear advantages for media owners and buyers with international scope.
Founded in 1931 by a group of advertisers, publishers and agencies, BPA Worldwide is an independent, not-for-profit, self-regulating organization governed by a tripartite Board of Directors.
The Board of Directors, which sets auditing rules and organizational policies and oversees operations, is comprised of 17 advertiser and advertising agency representatives and 15 publication representatives. BPA's bylaws require that its Chairman, elected each May, is an executive from an advertiser or advertising agency member company.