EDITOR'S MEMO: Exciting Times
June 1, 2010
has long been your go-to source for the latest and greatest in the world of
adhesives and sealants. From industry news to feature articles and case
studies, ASI has always focused on providing superior information to help our
readers succeed in their businesses.
We’ve recently made some changes to our editorial staff that will expand our
capabilities and broaden our scope. I will be serving as Editor-in-Chief,
Integrated Media and Teresa McPherson will take the post of Managing Editor.
(We will be filling these roles for Ceramic Industry, ASI’s sister publication,
as well.) In addition to editorial oversight, my focus will be on pursuing new
opportunities in a variety of platforms. Please contact Teresa
(firstname.lastname@example.org) with your price increases, company news, personnel
announcements and new product releases. We will also be hiring a new Associate
Editor to handle our e-newsletter, among other duties. More details to come as
that post is filled. We’re excited about the opportunities that this new
structure will enable us to pursue.
We’re not the only ones who are optimistic about the future. According to the
Society of Chemical Manufacturers and Affiliates’ (SOCMA) 2009 Business Outlook
Survey, 90% of respondents believe their business will see a sales increase
this year. How refreshing! After an extended period of financial turmoil and
grim expectations, signs are finally pointing to the beginning of the end for
the economic recession.
As you focus on taking advantage of improving economic conditions to expand
your business, ASI will continue to investigate new and innovative methods of
bringing you the information you need to succeed. If you have any comments or
suggestions for us, please don’t hesitate to contact me at (330) 336-4098 or
email@example.com. I look forward to hearing from you!