Adhesives Magazine

Wacker Academy Opens in Michigan

April 11, 2011
Iits goal is to actively engage in networking with North America-based customers, distributor partners and Wacker experts in market/industry-specific, seminar-style training and transfer of expertise.

Wacker Chemical Corp. recently announced the opening of its Adrian, MI-based Wacker Academy. Similar to the Allentown, PA, Wacker Academy, its goal is to actively engage in networking with North America-based customers, distributor partners and Wacker experts in market/industry-specific, seminar-style training and transfer of expertise. The addition of the academy in Michigan raises the total number to 12 academies serving customers located in regions around the globe. The Michigan-based academy will focus on silicone chemistry solutions and, like its counterparts, will include technical and commercial small group classroom training and furnish hands-on laboratory learning experience.

According to Laurent Morineaux, project leader for the new Wacker Academy, “Learn, discuss, connect and meet” describe how the academy concept invests in customers and distributor partners.

“Wacker has long recognized the value created through close customer collaboration in building long-term successful business relationships,” Morineaux said. “The Wacker Academy is a natural extension of this philosophy. By learning and doing, we are all able to improve our skills and discover how we can lead to creating competitive advantages in the marketplace.”

For more information, visit www.wacker.com.