H.B. Fuller recently announced it has received the New Product Innovation Leadership Award from Frost & Sullivan for its hot-melt adhesive product innovation and technical leadership in the nonwoven hygiene market. The award reportedly recognizes the development and successful commercialization of two next-generation, high-cohesion, olefin-based, hot-melt adhesive products: Full-Care™ 5300 and Full-Care™ 5650.
After detailed comparisons with competitors’ products, Frost & Sullivan reportedly determined that its “independent analysis of the hot-melt adhesives market clearly shows that H.B. Fuller’s Full-Care™ 5300 and Full-Care™ 5650 offer superior performance with potential reduction in total cost in use ownership for the customer, which makes their products ideal upgrades from traditional adhesives in the non-woven hygiene sector.”