Collaboration and Innovation for Sustainable Packaging
Ink, adhesive, paperboard, film, and other material suppliers need to understand relevant certifications and processes in order to adhere to recycling or composting standards.
Consumer sentiment continues to drive sustainability throughout the economy and society. Consumers often view packaging as wasteful, and they demand more sustainable options as a result. Many terms, such as reuse, recycle, compost, and reduction, resonate positively with consumers. Unfortunately, a poor understanding of the definitions may prevent proper disposal and realization of sustainable benefits.
In response to consumer demands, many fast-moving consumer goods (FMCG) brands, including Unilever, PepsiCo, and the Coca-Cola Co., as well as major retailers such as Walmart and Target have established sustainability pledges. Brand owners and retailers are no longer limiting themselves to carbon dioxide (CO2) emissions and post-industrial promises; their priorities also include end-of-life (EOL) packaging.