Ask Dr. Dave


I am looking for the kind of removable adhesive that comes with many promotional items, say in magazines, that are glued to a page and that can be easily peeled off. The cured adhesive is soft, very elastic, and often clear and tacky even after peel-off.


This type of adhesive is usually called a “tip-in” adhesive. “Tipping-in” is a term used by bookbinders for a method for incorporating loose pages such as a detached leaf, replacement page, errata sheet or other inserts into a bound volume. Formulation of a tip-in adhesive is not easy because it is often necessary to bond dissimilar materials, such as card stock to paper, glossy stock to matte stock, or even plastic to paper (credit cards that are attached to a mailer). Water-based latex adhesives can be used, such as polyvinyl acetate emulsions, but most high-volume work is done with specially designed hot melt adhesives. Most hot melt suppliers will carry this type of adhesive, and manufacturers of hot melt applicators have machines specially designed for this application.

Do you have an adhesives-related question? Send it to Dr. David Dunn, a technical consultant. His broad knowledge of the industry has helped hundreds of people. He may just have the answer you're looking for to help your business.

Did you enjoy this article? Click here to subscribe to Adhesives & Sealants Industry Magazine.

You must login or register in order to post a comment.



Image Galleries

ASI April 2014 Photo Gallery

Our April 2014 issue is now available!


ExxonMobil Tackifier Expansion

Dwight Tozer, vice president of ExxonMobil’s Adhesion Industry business, discusses the company’s latest tackifier expansion project with Editor-in-Chief Susan Sutton.

More Podcasts

Adhesives & Sealants Industry Magazine

ASI April 2015 cover

2015 April

Our April issue includes previews of the ASC Spring Convention and Expo and the European Coatings Congress and Show, as well as articles detailing end-use applications in transportation, raw materials and equipment. Check it out today!

Table Of Contents Subscribe

Paid Leave

President Obama recently announced he wants U.S. businesses and the federal government to provide paid sick leave and paid parental leave to all workers. Do you think this is a good idea?
View Results Poll Archive


Handbook of Sealant Technology

The Handbook of Sealant Technology provides an in-depth examination of sealants, reviewing their historical developments and fundamentals, adhesion theories and properties, and today’s wide range of applications.

More Products

ASI 2014 Buyers GuideASI's Buyers' Guide

Annual purchasing resource for equipment used in the manufacture/formulation of adhesives, sealants, pressure sensitives, tapes and labels and for application of finished adhesives. 


facebook_40px twitter_40  youtube_40pxlinkedin_40 google+ icon ASI 30px

Clear Seas Research

With access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.