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Mobile Payment Sticker Debuts (6/21/10)

CPI Card Group and INSIDE Contactless have introduced a next-generation, MasterCard®-approved payment tag. With this sticker, any mobile device can be used to make payments anywhere using the worldwide contactless MasterCard PayPass™ standard. Containing all the functionality of a traditional MasterCard PayPass credit, debit or prepaid debit card, the new sticker is based on INSIDE’s proven MicroPass 4003 contactless payment processor and manufactured and pre-personalized by CPI Card Group.

The new mobile payment sticker offers enhanced performance when compared with other sticker products on the market. A new, advanced adhesive backing not only adheres to mobile phones better, but also allows the sticker to be removed and reapplied multiple times without losing its grip. The shielding design improves performance by protecting the chip and antenna inside the sticker from interference that might be caused by a mobile phone’s signals and metallic materials. The sticker solution is highly scalable to millions of units per month since traditional card manufacturing and personalization systems are used.

“We are very pleased to be able to grant type approval for this new mobile sticker product,” said Cathleen Conforti, senior vice president of Global PayPass, MasterCard Worldwide. “Vendor solutions such as this tag are an essential part of MasterCard PayPass and play an important role in advancing mobile payments by providing consumers with Tap & Go™ convenience using the phones they already carry everywhere.”

For more information, visit www.insidecontactless.com.

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