Worldwide holographic and specialty coated film manufacturer CFC International, Inc. has announced the appointment of Matthew Shields to the position of vice president of Global Marketing. In this role, Shields will report directly to Greg Jehlik, president and COO of CFC International, Inc., and will be responsible for marketing initiatives in both the U.S. and Europe. Shields replaces Mark Lamb, who was recently appointed vice president, Business Development - Holographic Security & Authenticity at the company. For the past ten years, Shields has held a number of marketing management positions with Loparex, Inc., most recently as director of Marketing. Prior to that, he worked as a sales representative at Owens-Corning. Shields holds a Bachelors of International Studies from Miami (Ohio) University, and an MBA from the University of Virginia. "We are pleased to add someone of Matt's caliber to our team," said Greg Jehlik. "As a niche marketer to a wide array of industries and customers around the world, Matt will be a tremendous resource to us, not only in leading our marketing efforts, but also in contributing to the development of our long-term growth strategy."

For more information, visit http://www.cfcintl.com .