11 ways your employees can show customers that they care.
November 1, 2014
Caring about customers is one of the best ways to differentiate your business and gain long-term consumer loyalty. But how can employers operationalize such a “soft” skill?
While most consumers might not be able to visually differentiate between one caulk or sealant and another, product formulators and chemists understand the tremendous diversity between products.
Innovative energy-efficient equipment will help LORD reduce its environmental impact.
November 1, 2014
LORD Corp. has completed the installation of new, innovative energy-efficient equipment, including a sustainable management control system, at its Bowling Green, Ky., facility.
Business development can be defined several ways. To some people, it is a sales function. Others might see it as a marketing function, and yet others think it involves work with mergers and acquisitions.
President Obama recently launched a major initiative focused on strengthening the innovation, performance, competitiveness, and job-creating power of U.S. manufacturing.