AVERY DENNISON: Shrink Labels
A new brand-enhancing pressure-sensitive labeling solution for meat and dairy packaging applications is being introduced by this company’s Label and Packaging Materials (LPM) division at Labelexpo 2011. The patent-pending Avery Dennison Shrink PS is engineered to survive the vacuum-shrink process without wrinkling, providing both shelf appeal and production-related benefits.
The labels are applied to shrinkable bags off- or in-line prior to filling and vacuum sealing. Compared with preprinted shrink-bag labeling, the Shrink PS solution reportedly offers enhanced labeling flexibility and the opportunity to differentiate products at a later stage in the packaging process. As a result, food processors can reduce or eliminate multiple sets of preprinted shrink bags in inventory, cutting overall costs and increase flexibility.
For more information, visit www.enhanceyourbrand.com.
The labels are applied to shrinkable bags off- or in-line prior to filling and vacuum sealing. Compared with preprinted shrink-bag labeling, the Shrink PS solution reportedly offers enhanced labeling flexibility and the opportunity to differentiate products at a later stage in the packaging process. As a result, food processors can reduce or eliminate multiple sets of preprinted shrink bags in inventory, cutting overall costs and increase flexibility.
For more information, visit www.enhanceyourbrand.com.
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