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Columns

EDITOR'S MEMO: Planning Ahead

By Teresa McPherson
September 1, 2007
The monthly roundup from Editor-in-Chief Teresa McPherson.

This month’s issue is polybagged with our 2008 ASI Media Kit, which includes the editorial calendar (for extra copies, visit our website at www.adhesivesmag.com). I’m excited to tell you about several new features we’re introducing next year. Our monthly “Special Reports” will include in-depth coverage of timely industry issues and events, including the ASC World Adhesive Conference, green chemistry, and manufacturing and advances in adhesive formulation.

We’re also expanding our coverage with our online “At the Show” reports - “real-time” live reports from key industry events, including the ASC World Adhesive Conference, ATExpo, Radtech and the PSTC Week of Learning.

In addition, each issue is paired with “Online Exclusives” - editorial content provided only on our newly designed website. Plus, we have our breaking news reports and other daily updates on our website, www.adhesivesmag.com.

As always, we welcome your feedback. If there is a specific topic you’d like to see covered, or if your company is involved with a project you’d like us to write about, please feel free to contact me at mcphersont@bnpmedia.com. We strive to be your number-one resource for the adhesives and sealants industry.

ASI on the Road

While we’re talking about planning ahead, have you made plans yet to attend Adhesive and Sealant Council’s Fall Convention? ASI is sponsoring the Closing Breakfast on Wednesday, Oct. 10. Rob Sherman of Sherman Leadership Group will present “Speak Like a Leader: How to Give ANY Presentation with More Power and Influence.” Sherman is a nationally acclaimed speaker, author and trainer with a passion for helping people develop their leadership talent. He has a diverse background in law, business and management.

Al Longstreet will give the “Annual Overview of the Adhesive and Sealant Industry,” a summary of sales trends based on the 2007 ASC Industry Sales Report.

Find out more about the Fall Convention in “ASC Announces Fall Convention.”

Links

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Teresa McPherson was the former Editor of Adhesives & Sealants Industry. She has held several editorial positions during her more than 20 years with BNP Media. She holds a bachelor’s degree in English and journalism from Eastern Michigan University.

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