Adhesives Mag logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Adhesives Mag logo
  • NEWS
    • Latest Headlines
    • ASI News Now
    • Mergers/Acquisitions
    • Market Trends
    • TOP 20
  • NEW PRODUCTS
  • TOPICS
    • Finished Adhesives and Sealants
    • Pressure-Sensitive Adhesives (PSAs)
    • Coatings
    • Raw Materials and Chemicals
    • Materials Handling/Processing
    • Meter/Mix/Dispense
    • Curing
    • Testing/Quality Control
    • Packaging of Adhesives & Sealants
    • Converting/Packaging
    • Composites
    • Sustainability
  • COLUMNS
    • From the Editor
    • Strategic Solutions
    • Supply Chain Strategies
    • Tape Talk
  • EVENTS
    • ASI Academy
    • Events Calendar
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Webinars
    • eBooks
  • DIRECTORIES
    • Buyers' Guide
    • Global Adhesives & Sealants Directory
    • Raw Materials, Chemicals, Polymers and Additives Handbook
    • Equipment Handbook
    • Distributor Directory
  • EXPLORE
    • Adhesives in Action
    • Blog
    • ASI Store
    • Industry Links
    • Market Research
    • Sponsor Insights
    • Classifieds
  • EMAGAZINE
    • EMAGAZINE
    • ARCHIVE ISSUES
    • ADVERTISE
    • CONTACT
  • SIGN UP!
NewsAdhesives and Sealants TopicsAdhesives & Sealants HeadlinesCoatings

AkzoNobel Targets Supplier Collaborations through Paint the Future Program

AkzoNobel’s Paint the Future initiative is focused on establishing an innovation ecosystem to help accelerate, test, launch, and scale ideas and solutions for the paints and coatings industry.

July 6, 2020

Five companies have embarked on an innovation journey with AkzoNobel after their ideas were selected as part of the company’s Paint the Future supplier collaboration program. Agreements are now in place with the five successful participants following the inaugural event held last November, which subsequently led to 115 submissions. The ideas that AkzoNobel thinks will create the most value were submitted by:

  • Lonza Microbial Solutions (Switzerland)—a real-time microbial detection method
  • IGM Resins (the Netherlands)—instant-drying hybrid decorative paints
  • ICL Group (Israel)—safe and stable paint formulations
  • Croda Smart Materials (UK)—self-healing coatings
  • Wagner Painting (Germany)—zero overspray application equipment

“Staging the event revealed so many insights into the industry and I really appreciate the unique way we all teamed up to define our industry challenges,” said Klaas Kruithof, AkzoNobel’s chief technology officer. “Following the event, our suppliers delivered a wide variety of intriguing solutions and we’re looking forward to working together and further developing the selected five ideas, which are very exciting and fit perfectly with our collaborative mindset.”

“I’m absolutely delighted to see Lonza being recognized for its innovation and expertise,” said David Ashton, head of Global Marketing at Lonza Microbial Solutions. “Being selected from such a vast number of enterprising projects is a great honor. We’re very much looking forward to this collaboration.”

Launched in 2019, Paint the Future is AkzoNobel’s global collaborative innovation challenge. Initially open to startups, it was quickly expanded to embrace academia, research institutes, and a first group of suppliers, with a view to gradually strengthening the collaboration program. The initiative is focused on establishing an innovation ecosystem to help accelerate, test, launch, and scale ideas and solutions for the paints and coatings industry.

For more information, visit www.letspaintthefuture.com and www.akzonobel.com.

KEYWORDS: general business innovation

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • 2026 ASI Top 20: Leading Global Adhesives and Sealants Manufacturers

    2026 ASI Top 20: Leading Global Adhesives and Sealants Manufacturers

    Every year, we study the leading worldwide manufacturers...
    Adhesives and Sealants Topics
    By: Karen Parker
  • PSA Market

    Trends and Opportunities in Pressure-Sensitive Adhesives: Sustainability, Innovation, and Market Growth

    The pressure-sensitive adhesives market is growing...
    Pressure-Sensitive Adhesives (PSAs)
    By: Chirag Tripathi and Parag Shah
  • science test tubes

    2026 Adhesives and Sealants Raw Materials Roundup

    After more than two years of contraction, the...
    Raw Materials and Chemicals
    By: Karen Parker
Manage My Account
  • eMagazine Issues
  • Newsletters
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Adhesives and Sealants Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Adhesives and Sealants Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Industrial robot performing plasma surface treatment on an automotive component
    Sponsored byPlasmatreat North America

    Engineering the Molecular Interface: Atmospheric Plasma Cleaning and Activation for Reliable Bonding

  • Assembly automation for medical device manufacturing
    Sponsored byNordson EFD

    Three Proven Principles Powering Quality Assembly

Popular Stories

white puzzle piece added to larger puzzle on red background

Henkel Closes Stahl Acquisition

Spraying adhesive glue onto foam pieces in manufacturing factory

Trends Shaping the Next Generation of Adhesives and Sealants

Photo of a person holding a tablet, reading a new story

H.B. Fuller Rejects Ancora’s Second Offer for Building Adhesive Solutions Business

ASI 2026 Top 20 Adhesives & Sealants List

Events

October 27, 2026

The ASSEMBLY Show

The ASSEMBLY Show is the go-to resource for anything and everything related to assembly technology, equipment, and products. Evaluate the latest technology, connect with potential business partners, learn the latest process improvement strategies to streamline your operations, and more!

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Adhesives Technology Handbook   3rd Edition

Adhesives Technology Handbook 3rd Edition

See More Products

Related Articles

  • AkzoNobel Paint the Future

    Apellix, SAS Nanotechnologies Bring Home AkzoNobel’s Paint the Future Award

    See More
  • sustainability

    Avery Dennison Partners with The Future Laboratory on Global Action Plan for a Zero-Waste Future

    See More
  • Future of the Adhesives and Sealants Industry

    Focus on the Future of the Adhesives and Sealants Industry

    See More
×

Keep the info flowing with our newsletters!

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Manufacturing Division
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey & Sample
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Youtube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing