Kim Hensley, marketing manager for Mactac® Performance Adhesives Group, has served Mactac’s roll label commercial area for 19 years. Hensley is responsible for the management of Mactac’s durable and prime film product lines, including standards and regulatory planning and administration, inventory management, price strategy development, multigenerational product planning, market introduction planning and implementation, cost optimization, sales tool development, and customer satisfaction.

Hensley’s expertise is in durable and prime films, thermal transfer ribbon, and Underwriter Laboratories Inc. (UL) marking and labeling. In her previous positions, she served as inside sales representative, product development specialist and product marketing manager for Mactac’s roll label business, and was responsible for new market and product developments.

Hensley has a bachelor’s degree in business administration from the University of Akron.  In addition, she is a member of the National Association of Graphic and Product Identification Manufacturers Inc. and Women Impacting Storebrand Excellence.

For more information, contact Brittany Franzen at brfranzen@mactac.com or 330.689.2261.