Henkel Names APPLIED Adhesives Exclusive US Distributor for Flexible Packaging Technologies
APPLIED Adhesives recently announced an exclusive U.S. distribution partnership with Henkel’s Packaging Adhesives business, expanding APPLIED’s presence in the flexible packaging market and bringing Henkel’s adhesive and coating technologies to converters across the United States.
Through this partnership, APPLIED will serve as Henkel’s exclusive U.S. distributor for flexible packaging, combining Henkel’s product portfolio and industry expertise with APPLIED Adhesives’ national sales organization, technical services, and logistics network. The partnership reinforces APPLIED Adhesives’ commitment to expanding capabilities in high value market segments. Initial focus will center on flexible packaging converters across food and beverage, health and beauty, and pet product applications.
“This partnership represents an important step forward for APPLIED as we continue to invest in growth opportunities that deliver meaningful value to our customers,” said Lisa Fieldhouse, director of market development, APPLIED Adhesives. “By combining Henkel’s trusted flexible packaging technologies with APPLIED’s local inventory, technical expertise, and service flexibility, we are well positioned to support converters with the performance, reliability, and responsiveness they expect.”
Henkel’s Packaging Adhesive business brings more than three decades of experience in flexible packaging, offering a portfolio of adhesive and coating solutions designed to support premium performance, regulatory compliance, and evolving sustainability needs.
Learn more about APPLIED Adhesives at appliedadhesives.com.
Additional information about Henkel in North America is available at henkel-northamerica.com.
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