Emerald Kalama Chemical recently announced that it has appointed Wendy Herbst vice president and general manager of its Consumer Specialties business. In this role, she will be responsible for the strategic direction and all commercial and operational aspects of the global business.
“There have been major shifts in consumer markets in recent years; regulatory drivers and consumer preferences are changing the landscape for many manufacturers and ingredients,” said Edward Gotch, CEO. “As a result, Consumer Specialties needs agile leadership that can guide the business with responsiveness and flexibility. Wendy is great at recognizing unique opportunities and skillfully responding to new objectives, which has made her an excellent leader and strategic planner in all of her endeavors with Emerald. This makes her a great fit for this next chapter with Consumer Specialties.”
Herbst joined Emerald in 2014 and most recently led Emerald’s Antioxidants and Accelerators (AOA) business as general manager. She has nearly 20 years of experience in marketing and sales for specialty materials, including roles at Arizona Chemical, Eastman, and Sherwin-Williams Co. She earned an M.B.A. in marketing from the University of Phoenix and a B.S. in business administration from the University of Wisconsin.
With Herbst’s transition to a new role, Scott Neuheardt, vice president and general manager for Emerald’s Industrial Specialties business, will additionally assume leadership for AOA’s portfolio while continuing to lead Industrial Specialties. Visit www.emeraldkalama.com for more information.