Chromaflo Technologies recently announced that it has appointed Belinda Leonard industry manager for Industrial Coatings in the Americas region. Leonard will transition to the role in a promotion from her previous position with Chromaflo as a technical service representative for Coatings in the Americas.

Leonard will manage Chromaflo’s Industrial Coatings product lines for the Product Management group in the Americas. She will be responsible for product line strategy and profitability, working with the business to understand cost drivers, markets, and alternatives to help set pricing. Leonard will also manage the product lifecycle and oversee the process for site selection, new product introductions, developments and enhancements, as well as define strategic marketing initiatives and manage cross-functional ownership of Industrial Coatings products in the region.

“Belinda’s prior experience here at Chromaflo has provided her with valuable knowledge regarding our coatings customers and processes,” said Kip Howard, director, product management, for the Americas region at Chromaflo Technologies. “Her dedication and strong initiative will serve her well in this role and benefit our team members and customers.”

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