FLEXcon Co., Inc., recently announced that Keith LeBlanc has been appointed director of Marketing for FLEXcon North America. LeBlanc reportedly brings a wealth of experience to his new role, including over 15 years in marketing, account management, and brand management for small to large manufacturers.
“Keith is a progressive marketer with demonstrable share growth results,” said Harrison Chien, vice president of Sales and Marketing for FLEXcon North America. “We’re confident that he will be successful in expanding FLEXcon’s reach in the graphic films arena.”
According to FLEXcon, LeBlanc’s experience in leveraging strong consumer analytics/insights, market analysis, visual storytelling, and technical problem solving, as well as motivating highly-effective teams, will play a vital role in shaping and executing the company’s marketing strategy. LeBlanc most recently served as manager of Marketing, Corporate, for Sterilite Corp.
“I look forward to collaborating with FLEXcon’s sales and marketing teams to implement data-driven strategies that will lead to greater success for our customers and FLEXcon,” LeBlanc said. “Our objective will be to grow distribution and increase velocity in new and existing markets to reach customers with products and services that support their business goals.”
For more information, visit www.flexcon.com.