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Selecting the optimal pressure-sensitive adhesive for each of the many different—and new—applications across the graphics market is key to helping ensure the end products’ success.
Pressure-sensitive graphic products are ubiquitous in today’s world. The market continues to grow and evolve, requiring adhesive manufacturers to constantly innovate solutions for new materials (e.g., semi-flexible olefin films) and surfaces.
Wrapmate and 3M Commercial Solutions have entered a three-year global collaboration agreement to help businesses improve their marketability within the print, signage, and vehicle graphics industry.
Keith LeBlanc reportedly brings a wealth of experience to his new role, including over 15 years in marketing, account management, and brand management for small to large manufacturers.
With Canon’s rising customer demand for increased vendor options of roll-to-roll self-adhesive vinyl materials, the two companies have been working to build an approved portfolio of products.
The graphic arts market is dominated by two paper-based release liner options: clay-coated kraft papers (CCK) and polyethylene-coated papers (PCK). The AWA global market study “Pressure-Sensitive Graphic Films 2016” shows that CCK papers hold a share of 44%, and PCK papers have a share of 40%; both are mostly used worldwide as release liners.
Today, pressure-sensitive graphic films are required to perform an extraordinary and ever-changing number of functions across a variety of industries, including building and construction, road traffic signage, home décor, and large-format weather-resistant labels, in addition to the “traditional” markets of outdoor advertising, point-of-purchase promotions, and vehicle graphics.
This company has reportedly debuted the wide-format industry’s first mobile tablet application designed to help wide-format printing professionals and their customers.
