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Home » general business

Articles Tagged with ''general business''

Championing Executive Leadership in Internet Marketing

Strategic Solutions: Championing Executive Leadership in Internet Marketing

Your internal house should be in order before you spend marketing dollars to attract new customers.
AggieLotz.jpg
Aggie Lotz
April 1, 2014

In the rapidly evolving field of B2B Internet marketing, I have worked with dozens of small- and medium-sized manufacturers and distributors on their strategies for being “found” online by the right people: buyers, engineers and users of their products.


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Susan Sutton editor ASI

Editor's Memo: The "People" Business

We don't have to be in the hospitality business to recognize that our interactions with others can make or break us.
Susan Sutton
Susan Sutton
April 1, 2014

I’ve been doing a fair amount of traveling lately, and I had a somewhat below-average experience while checking out of one hotel.


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Ford Invests $500 Million in Ohio Engine Plant, Creates 300 Jobs

April 1, 2014
Ford Motor Co. recently announced plans to invest $500 million to upgrade its Lima, Ohio, engine plant and add 300 new jobs to support production of the all-new 2.7-liter EcoBoost® specifically engineered for the next-generation 2015 Ford F-150.
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Eastman Named a Most Ethical Company

March 31, 2014

Eastman Chemical Co. recently announced it has been recognized by the Ethisphere® Institute as a 2014 World’s Most Ethical Company® for its efforts to continually raise the bar on ethical leadership and corporate behavior.


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Henkel Receives Sustainability Award, Named a Most Ethical Company

March 27, 2014
Henkel recently announced that it has received RobecoSAM’s Gold Class award.
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Lack of Training Noted as Biggest Obstacle to Manufacturing Success

March 20, 2014
Lack of training is the biggest obstacle to manufacturing quality success today, according to the 2014 Manufacturing Training Trends Survey.
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Ford Shifts Truck Production from Mexico to Ohio

March 17, 2014
Ford recently announced that production of its all-new 2016 F-650 and F-750 medium-duty trucks will shift from Mexico to its Ohio Assembly Plant starting early next year.
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Top 5 News
Top 5 News that Sticks

Readers Most Interested in Sika Automotive Personnel News

This weekly roundup highlights the adhesives, sealants and coatings news stories that garnered the most attention during the previous week.
Susan Sutton
Susan Sutton
March 3, 2014
News regarding personnel at Sika Automotive drew the most interest last week.
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Case Study: Boosting Productivity

Case Study: ERP System Helps Chemical Distributor Boost Productivity

Real-time visibility across operations can help boost productivity and business agility.
Randy Byle
March 1, 2014

When you are responsible for manufacturing and distributing over 10,000 different products, real-time visibility is critical to running an efficient and agile business.


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Boosting ROI with PR and social media

Boosting ROI with Powerful PR and Social Media

Trade show success involves planned marketing and public relations efforts before, during, and after the show.
Scott Clark
March 1, 2014

Next month, the American Coatings Show and the Adhesive and Sealant Council Spring Convention and Expo will draw thousands of key players in the global adhesives, sealants, and coatings industries to Atlanta and Orlando, respectively.


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