In Latin America, end users in growth markets are eager for new adhesive technologies and products that improve throughput, mitigate against health and safety risks, and reduce total production costs.

Available through the U.S. Green Building Council’s Leadership in Energy and Environmental Design (LEED®) program, LEED v4 is the newest iteration of a benchmark standard for high-performance green buildings.

In the rapidly evolving field of B2B Internet marketing, I have worked with dozens of small- and medium-sized manufacturers and distributors on their strategies for being “found” online by the right people: buyers, engineers and users of their products.